Certified Supply Chain Professional (CSCP) Practice Exam

What is one of the main goals of establishing a B2B marketplace?

1. Facilitating direct consumer sales

2. Coordinating transactions between buyers and sellers

3. Eliminating all transaction costs

4. Restricting access to private networks

The correct answer is: Coordinating transactions between buyers and sellers

One of the central goals of establishing a B2B (business-to-business) marketplace is to coordinate transactions between buyers and sellers. This type of marketplace serves as an intermediary platform that enhances the efficiency and effectiveness of trade between businesses. By providing a centralized location for various suppliers and buyers, it streamlines the procurement process, allows for better comparison of products and services, and fosters relationships between businesses. The coordination of transactions results in the smoother execution of orders, clearer communication of needs and offers, and ultimately a faster go-to-market process. A well-functioning B2B marketplace can effectively match supply with demand, leveraging technology to enhance data exchange and enable more informed decision-making. The other options don't align as closely with the primary objectives of B2B marketplaces. Facilitating direct consumer sales focuses on B2C (business-to-consumer) interactions, while eliminating all transaction costs is unrealistic, as some costs will always be present in business operations. Restricting access to private networks goes against the open nature of most B2B platforms, which aim to create a broader, collaborative environment for trade.